Alex Rochford - Grassroots Ireland
Football is the most played sport in Ireland, but for many years has been on the decline in terms of quality and governmental support.
Grassroots Ireland poses itself as a governing body that would oversee the amateur game in Ireland. Alongside a fresh face set up to support the grassroots system that exists, the project includes a prototype of a mobile application that would act as a central hub for all things grassroots - unifying the vast amount of information currently spread across 100s of sites. Grassroots Ireland displays its powerful design and strong messaging to attract more players to the sport and keep them in the footballing system for longer. Grassroots Ireland is a passion project with a real purpose.
About Alex
Alex Rochford is a 2026 Creative Digital Media graduate at TU Dublin. Over the past four years, Alex has grown as a creative by learning multiple industry standard tools to make his ambitious goals come to life. He is an all-around creative with a keen eye for design and sleek visuals. Through the hard work he has put in to bettering his skills, he has landed many freelance projects such as a rebrand for AWOL Society which included making a brand new identity, a website and promotional videos. He values good design and is keen to make Ireland look a better place, one project at a time.
