CDM Year 2 – Website Design 2
“The Most Effective Design Has a Narrative Thread”
Narrative in design is a way to help clients tell a story about their personality and what they value most. Designers use their voice to hold the viewers interest, draw the viewer’s attention, and prompt an emotional reaction. Second year students were asked to pick a topic and use the medium of web design to tell a creative, inspiring and engaging story that appeals on an emotional level to viewers.